About AutoScout24

AutoScout24 is the largest pan-European online car market , connecting private sellers, dealers and top automotive brands. The company also supports leasing, financing, and insurance services across multiple European markets, including Germany, Austria, Italy, the Netherlands, Belgium, and France.

Its media division manages digital advertising campaigns, ensuring top-tier visibility for automotive brands, financial services, and insurance providers.

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The Challenge: Too Many Screenshots, Too Little Time

• Manual process slowed campaign reporting. Each dealer ad screenshot took several minutes, making it difficult to scale campaigns with hundreds of dealers.
  
  
• Existing internal tools couldn’t keep up. An internally built JavaScript tool provided some automation but wasn’t scalable or adaptable to growing campaign demands.
  
  
• Ad complexity required manual adjustments. Ad screenshots had to be manually captured for delayed dealer names, animated carousels, and geo-targeted creatives, adding time and risk of errors.
  
  
• Reporting delays impacted clients. Some ad screenshots were sent days or even weeks late, reducing visibility into campaign performance.

"For every dealer, we needed about five to ten minutes just to generate one ad screenshot. When dealing with campaigns that had over 200 dealers, this process could take hours, making it difficult to keep up with our workload." – Ioannis Toutountzidis, Senior Campaign Manager, AutoScout24

The Solution: Automated & Streamlined Workflows

To solve these challenges, AutoScout24 implemented AdWallet, an automated and scalable ad screenshot solution that eliminated manual effort, improved accuracy, and accelerated reporting.

• Automated ad screenshot generation. Adwallet removed the need for manual ad screenshots, allowing AutoScout24’s team to generate them in minutes instead of hours, even for large-scale campaigns.
  
  
• Custom implementation for ad complexity. AdWallet adjusted for delayed dealer names, animated carousels, and geo-targeted creatives, ensuring ad screenshots accurately reflected live campaigns without extra manual work.
  
  
• Faster and more professional reporting. Ad Screenshots could be exported in PowerPoint or PDF, making reports easier to compile and more polished for clients.

"AdWallet’s support team helped us adjust settings so the automated ad screenshots looked exactly how we needed them. They were always fast to respond and find a solution." – Ioannis Toutountzidis

Results: Less Work, Happier Clients

• Reduced screenshot time per deal from 5 to 10 minutes to less than three.
  
  
• Reduced the time it takes to process screenshots for large campaigns (200+ dealers) from three hours to less than 10 minutes.
  
  
• Reports are more polished and professional, improving client satisfaction.

"AdWallet has saved us a lot of time across all of our projects. Before, creating ad screenshots for dealer campaigns could take up to three hours. Now, we can generate them in minutes. The reports look more professional, and our clients are happier because they receive them faster. We couldn’t be happier with the tool." – Ioannis Toutountzidis

About Adwallet

Adwallet is revolutionizing ad operations with cutting-edge ad screenshot automation, empowering publishers, agencies, and retail media networks to supercharge their workflows.

Born in Denmark in 2017, Adwallet was founded by a team of industry veterans who saw firsthand the time-consuming challenge of manually capturing ad screenshots. Determined to simplify the process, they set out to create a solution that would streamline and automate this crucial task.

Today, Adwallet has generated over 20 million ad screenshots for partners around the globe, transforming how ad operations teams work. With a mission to amplify efficiency and eliminate tedious manual processes, Adwallet is committed to empowering professionals in Ad Operations through the power of automation.